Hi, I'm Jon 👋
Technical Account Manager @ Snowplow.
From Australia. Based in London.
My background
For the last decade, I have helped global brands deliver best-in-class data infrastructure and solutions. Everything from data strategy, measurement, collection, transformation, modelling to activation.
My key expertise lies in end-to-end data infrastructure and analytics consulting across product and marketing domains to drive tangible business value through revenue uplift, cost optimisation and risk mitigation.
With experience partnering with companies of all sizes from small startups to global enterprises in finance, retail, media, insurance, government, sports and travel, I am just as comfortable as talking code with developers as articulating the commercial value of technical initiatives with senior business executives.
Some outcomes I have delivered includes ingestion of online & offline data sources, Customer 360 Views, data-driven audience personalization, 3rd party channel activation and self-service analytics.
Come and say "Hi" over on LinkedIn!
From the blog
(All opinions shared are my own and do not reflect those of my employer)
Why agent observability tools are not the same as understanding your customers, and what a new paradigm of "Agentic Analytics" could look like as customer-facing agents become a new interaction layer.
Jon Su
What it really means to be "real-time", which use-cases are actually suited to real-time analytics, and the challenges and design choices involved in building real-time infrastructure.
Jon Su
What is a warehouse-first approach to digital analytics and how it can help solve some common problems and pain-points of traditional packaged analytics tools.
Jon Su