Web Analytics
Data Contracts in Behavioural Web Data Collection
Introduction to data contracts and how they can adapted from the data engineering domain & used to help drive better data quality in behavioural web data collection.
Tags:
Data Quality, Web Analytics
Jon Su
Jon Su
4
min read
Taming the Wild West: Applying Software Engineering Principles to Web Analytics
How software engineering approaches and best practices can be abstracted and applied to analytics tagging implementations
Tags:
Web Analytics
Jon Su
Jon Su
4
min read